Helping a local entreprenuer develop visual identities worthy of their knowledge and ambition.
Designed multiple brand identities and further marketing solutions for the most popular ghost tour and historical tours in Seattle.
The proprietor has been a long time inhabitant of the Pike Place Market as have her mother and father who also own a business in the Market. With some of deepest knowledge of the Market and it storied past she established the Ghost Tour to tell the tales of those who could not anymore.
Her tours were well liked and her passion deep, but she needed some help to further market her tours as competitors started popping up and trying to wean customers away.
Who doesn't want to work with a client that represents ghosts! Knowing that I didn't want to veer into cliche and that many of the stories involved ghost stories from the early 20th century, I sought aesthetic inspiration from those times. Some of that work can be seen below.